Your Choice for South Florida Real Estate...
MARKETING YOUR HOME
GETTING THE WORD OUT
As
your Century 21 - Gold Coast Realty Florida sales representative, what methods
will I use to attract buyers?
There are a number of different vehicles available to market your home to
attract motivated and qualified buyers. These include:
How will I market your home locally, nationally and internationally?
- We advertise on local cable television networks to reach potential home buyers.
- We market homes on our corporate web site www.century21.com and on my personal web site, www.RafaelRodriguezc21.com, both of which are listed on national and international search engines.
- Exclusive Preview Showings are another method we use to attract qualified buyers in the community.
- Our office hosts a "caravan" of homes, bringing many active agents from our office to view your home for potential buyers.
- Your home will also be listed on our special "e-Caravan", an e-mail service to other Realtors® and to interested potential buyers from around the world.
- A quality color property brochure, highlighting the unique features of your home, will certainly generate interest.
- Virtual Tour Business Card CD-ROMs may be appropriate.
- We can feature your home in Real Estate Showcase to be viewed by 1,000s of potential buyers.
- Listing your home in the Residence Sections of the local and national newspapers gives your property maximum exposure.
THE INTERNET
How will I use the information superhighway to sell your home?
- Every week, thousands of potential buyers and sellers visit this web site
- A home that is listed on the Internet can be seen by interested buyers from around the world - 24 hours a day, seven days a week.
- I am an advocate of using Social Media to promote your property and my services (See On The Internet)
- Century 21's www.century21.com and my www.RafaelRodriguezc21.com web site have proven to be successful tools in finding qualified buyers.
- We can create a visual tour of all your home's features to be shown to literally 1.000s worldwide on our web site .
- The homes we list in our web site sell up to 5% faster than those advertised in more traditional venues.
MULTIPLE LISTING SERVICE (MLS)
How does MLS work?
- Multiple Listing Service is a constantly evolving database of properties that are currently on the market in any given area.
- An MLS listing, submitted by the seller's sales representative, generally includes all the important information on a home such as square footage, number of bedrooms and bathrooms, special features and the listing price.
- Quite often, MLS is the first place a buyer's real estate representative will go to find a home for their client, making this one of the most visible and valuable mediums for selling a home.
